LSS malala 😭🎶

@innahbee

3.0M followers · usually 139.2K views a post

Views

1.3M

Likes

24.4K

Comments

156

Shares

284

SoundTikTok sound · KAYA

View velocity

+360.9K views over 7.3d · ~49.2K/day · 7 observations

Promoted product

Canvacanva.com

206 videos108 creators

Why it worked

The creator leverages a popular music artist (SB19) and a trending dance challenge associated with Canva to create engaging content. The use of a relatable "LSS" (Last Song Syndrome) hook and a direct call to action encourages participation.

Summary

The creator joins a dance trend using Canva, encouraging viewers to participate and watch the music video. The video showcases a dance performance with a call to action to engage with the trend and Canva's platform.

Structure

1Dancing to a song
2Joining a dance trend
3Encouraging viewer participation
4Directing viewers to watch the MV and visit a URL

Product placement

Original caption

LSS malala 😭🎶 ilang beses ko na ‘tong pinatugtog pero napapasayaw pa rin ako HAHAHA. had to join the #CanvaxSB19 dance trend! 💚 Game ka na rin? 👀 ICYMI, watch the MV to see the original choreo 👇 canvaph.com/KAYA #KAYA #KayaSaCanva @canva_ph #fyp

More from @innahbee

Call to action

Game ka na rin? 👀 ICYMI, watch the MV to see the original choreo 👇 canvaph.com/KAYA

On-screen text

LSS malala 😭🎶 ilang beses ko na ‘tong pinatugtog pero napapasayaw pa rin ako HAHAHA. had to join the #CanvaxSB19 dance trend! 💚 Game ka na rin? 👀 ICYMI, watch the MV to see the original choreo 👇 canvaph.com/KAYA #KAYA #KayaSaCanva @canva_ph #fyp

Transcript

LSS malala 😭🎶 ilang beses ko na ‘tong pinatugtog pero napapasayaw pa rin ako HAHAHA. had to join the #CanvaxSB19 dance trend! 💚 Game ka na rin? 👀 ICYMI, watch the MV to see the original choreo 👇 canvaph.com/KAYA #KAYA #KayaSaCanva @canva_ph #fyp