Skip to content

Explore Products Sounds

Loading video…

Overshot

Trying to take your product viral on TikTok? Overshot shows you the hooks, formats, and sounds that other products used to breakout.

Browse

Breakouts
All-time best
Products
Hooks
Trending TikTok sounds

By format

Talking head
App demo
Silent UGC
Text-heavy

By what it sells

SaaS
Mobile apps
Ecommerce
Courses & info

Overshot

Contact support
Terms
Privacy
Refunds

Overshot · not affiliated with TikTokTerms Privacy Refunds Contact support Ad choices

Sign in

Access your saved videos, products, and settings.

Continue with Google

or

EmailPasswordForgot your password?

No account?

Create free account

Menu

Explore Products Sounds

Create free account Sign in

@eatsbynat — 21x breakout selling BJ's Restaurants Graham Cracker S'mores Pizookie | Overshot

21.2×Talking HeadDirect Question hookLifestyle

Hook

did you know

@eatsbynat

524.2K followers · usually 24.7K views a post

Views

498.2K

Likes

25.7K

Comments

177

Shares

494

SoundTikTok sound · original sound - eatsbynat

View velocity

+1.1K views over 11.3d · ~100/day · 7 observations

Promoted product

BJ's Restaurants Graham Cracker S'mores Pizookie

Why it worked

The video effectively taps into seasonal trends (summer, National S'mores Day) and uses visually appealing, mouth-watering shots of the dessert. The creator's enthusiastic endorsement and clear call to action encourage immediate visits to BJ's Restaurants.

Summary

The video showcases BJ's Restaurants' Graham Cracker S'mores Pizookie, highlighting its ingredients and appealing to viewers to try it. The creator emphasizes the dessert's deliciousness and limited-time availability, encouraging immediate visits to the restaurant.

Structure

1Introduction to marshmallow consumption statistics
2Introduction of BJ's S'mores Pizookie
3Description of the dessert's components
4Enthusiastic reaction to the taste
5

Original caption

Safe to say I want S’more of this..🍫🔥 @bjsrestaurants #BJsRestaurantsPartner #nationalsmoresday #smores

More from @eatsbynat

More breakout videos from this creator.

Call to action to visit BJ's Restaurants

Product placement

BJ's Restaurants (restaurant chain): ACTS - the restaurant is where the dessert is from and is recommended to visit. Removing it would change the context of the recommendation. BJ's Restaurants (brand): APPEARS - a logo appears on the menu. Removing it would not change what happens in the video.

Call to action

run to BJ's and get yourself into the best summer sticky situation before it's gone

On-screen text

did you know that Americans buy over 90 million pounds of marshmallows each year and about 50% of them are used during the summer so for National S'mores Day I was determined to find the biggest s'mores inspired dessert I could find and it's safe to say BJ's understood the assignment with their Graham Cracker S'mores Pizookie I mean globs of ooey gooey marshmallows on top of a triple chocolate cookie with vanilla ice cream that simply melts into it I mean I can't think of anything else that's s'more worth it just like summer it's only here for a limited time so run to BJ's and get yourself into the best summer sticky situation before it's gone

Transcript

did you know that Americans buy over 90 million pounds of marshmallows each year and about 50% of them are used during the summer so for National S'mores Day I was determined to find the biggest s'mores inspired dessert I could find and it's safe to say BJ's understood the assignment with their Graham Cracker S'mores Pizookie I mean globs of ooey gooey marshmallows on top of a triple chocolate cookie with vanilla ice cream that simply melts into it I mean I can't think of anything else that's s'more worth it just like summer it's only here for a limited time so run to BJ's and get yourself into the best summer sticky situation before it's gone

#AD #McDonaldsPartner One sip and I was sold 😮‍💨💙 The Red Bull® Dragonberry E

McDonald's Red Bull Dragonberry Energizer

3.7Mviews·@eatsbynat

#AD POV: when two of your childhood favorites combine… run to @Krispy Kreme and

The perfect lunch doesn’t exis…..oh 😍 #cinnamonroll #foodchallenge #Foodie #san

Sourdough & Moore

1.9Mviews·@eatsbynat

Trying to find all the crumbl Minecraft collectable spoons! 🪏 @Crumbl @Minecraf

1.3Mviews·@eatsbynat

Shake Shack’s New Reese’s Peanut Butter Cup Shake is almost too good…🥜🍫 @SHAKE

Shake Shack Reese's Peanut Butter Cup Shake

1.2Mviews·@eatsbynat

Trying Swedish candy! @Kandi: Swedish Sweets #swedishcandy #candyreview #candy #

Olive Garden’s New Pumpkin Cookie Butter Cheesecake! 🎃 @Olive Garden #olivegard

Pumpkin Cookie Butter Cheesecake

649.2Kviews·@eatsbynat

Every flavor of candy corn! 🌽 @Brach’s #candycorn #halloweencandy #candyreview

Brach's Candy Corn

676.3Kviews·@eatsbynat

Let’s go candy shopping! 🍬 @Kandi: Swedish Sweets #swedishcandy #candyhaul #can

Kandi: Swedish Sweets

530.5Kviews·@eatsbynat

Starbucks in Italy haul! @Starbucks @Too Good To Go #starbucks #italy #foodhaul

Starbucks pastries

308.2Kviews·@eatsbynat

Crumbl cookies lineup! 🍪 @Crumbl #crumbllineup #cookiehaul #crumbl #cookies #Fo

Trying Starbucks in Italy! 🇮🇹 #starbucksreview #starbucks #italy #Foodie #expl

293.7Kviews·@eatsbynat