Why it worked
The video taps into aspirational content around entrepreneurship and international living, creating intrigue by not revealing the business type upfront and encouraging audience participation through guesses in the comments.
Summary
The creator announces they have started a business in Ghana by purchasing a shop in the Spintex area. They give a brief tour of the empty space and ask viewers to guess what type of business it will be.
Structure
- 1Announces starting a business in Ghana
- 2Shows the purchased shop exterior
- 3Gives a tour of the empty interior
- 4Asks viewers to guess the business type
- 5Signs off with love
Call to action
Can y'all guess what the shop is going to be? Take a guess. Let me know in the comments
On-screen text
I started a business in Ghana!
I just purchased a shop in Ghana
So, we just purchased a shop right here
It is in the Spintex area
Plenty of space just so you can kind of see what we're working with
Small space but starting off small is okay y'all
Listen guys...we're getting started
Can y'all guess what the shop is going to be?
Take a guess
Let me know in the comments
As always I'm sending love to whoever needs it
Love you guys