The video taps into the popular "giant drink" trend and leverages the seasonal appeal of pumpkin spice, making it highly shareable and relatable for a large audience during the fall season.
Summary
The video shows how to make a large batch of "Giant Fall Iced Coffee" by combining Starbucks Cold Brew Concentrate (Pumpkin Spice and Signature Black) with water and Chobani Coffee Creamer. The mixture is then topped with Favorite Day Cold Foam and sprinkles before being served.
Structure
1Prepare a large dispenser
2Add Starbucks Cold Brew Concentrate
3Add water and creamer
4Mix and top the coffee
Original caption
Pumpkin spice is back 🎃☕️ Making a big batch of iced coffee for the week. 🍂 #PumpkinSpice #PumpkinSpiceCoffee #IcedCoffee #FallCoffee #fallvibes
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5Serve the iced coffee
Product placement
Starbucks Cold Brew Concentrate Pumpkin Spice: ACTS - used to make a large batch of iced coffee. Removing it would change what happens in the video.
Starbucks Cold Brew Concentrate Signature Black: ACTS - used to make a large batch of iced coffee. Removing it would change what happens in the video.
Chobani Coffee Creamer Pumpkin Spice: ACTS - used to add creaminess to the iced coffee. Removing it would change what happens in the video.
Favorite Day Coffee Shop Cold Foam: ACTS - used as a topping for the iced coffee. Removing it would change what happens in the video.