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17.9Talking HeadProblem Callout hookLifestyle
Hook
loser has to pay for dinner...
@sarahbetts
1.1M followers · usually 90.4K views a post
Views
1.6M
Likes
69.4K
Comments
79
Shares
292
Why it worked
The video uses a common challenge format with a relatable premise (paying for dinner) and a playful, lighthearted interaction between the couple. The element of surprise when all the worms turn out to be safe adds to the humor and engagement.
Summary
A couple plays a game where they pick gummy worms, with one being 'poison' and the loser having to pay for dinner. After several rounds of picking and tasting, they discover all the gummy worms were actually safe, and they decide to order pizzas anyway.
Structure
- 1Introduce the challenge: loser pays for dinner.
- 2First round: pick a gummy worm.
- 3Taste test and reveal if it's safe or poison.
- 4Continue rounds, with one person guessing the poison worm.
- 5Reveal that all worms were safe.
- 6Decide to order pizza regardless.
On-screen text
loser has to
pay for dinner...
first one.
Safe.
Hey,
safe.
these are GOOD
for dinner I think I want
Domino's.
it's safe.
Let me feel which....
Safe.
Safe.
I'm taking this one.
Only 5 left.
Safe.
Safe.
Safe.
3 left,
Come on.
I think that you've got that
one.
*trying to throw Kane off*
Safe.
Safe.
You picked the same one.
I'm ordering pizzas though.
Original caption
poison candy challenge.. loser buys dinner 😂 #poisongame #challenge #bestfriendchallenge
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