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All breakouts
14.7Talking HeadListicle hookLifestyle
Hook
amazon wedding guest dresses
@meganbair
41.3K followers · usually 1.6K views a post
Views
23.1K
Likes
917
Comments
6
Shares
46
Promoted product
Amazon
Why it worked
The video taps into a common need for wedding guest attire and leverages the popularity of Amazon for accessible fashion. The quick transitions between multiple visually appealing dresses keep viewers engaged, while the clear call to action directs interested individuals to the creator's affiliate storefront.
Summary
The creator showcases several dresses from Amazon suitable for wedding guests. She models each dress, highlighting their style and fit, and directs viewers to her storefront for purchasing information.
Structure
- 1Introduction with dresses
- 2Modeling pink floral dress
- 3Modeling yellow dress
- 4Modeling pink ruffled dress
- 5Modeling light blue textured dress
- 6Call to action to check storefront
Product placement
Amazon (ecom): appears as the source of the dresses. Removing it would change the context of the video, but not the actions shown. It is incidental.
Call to action
everything is in my st0refr0nt🤭🔗
Original caption
wedding guest inspo from amazon!! everything is in my st0refr0nt🤭🔗 #amazon #weddingguest #dress #weddingguestdress #outfitideas
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