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95.7Talking HeadContrarian hookLifestyle
Hook
I remove my nails any time I want bcs they are click ons
@mattrandon
1.3M followers · usually 8.1K views a post
Views
1.1M
Likes
21.9K
Comments
113
Shares
2.3K
View velocity
+35.2K views over 8.7d · ~4.1K/day · 8 observations
Promoted product
mellownails.store
Why it worked
The video taps into the desire for frequent nail style changes and the convenience of DIY nail application by showcasing an innovative click-on nail system that eliminates the need for glue.
Summary
The video demonstrates a new type of click-on nails that can be easily attached and removed without glue, allowing for frequent style changes. The creator expresses excitement about the product's convenience and versatility.
Structure
- 1Demonstrating removal of old nails
- 2Introducing the concept of click-on nails with a hook
- 3Attaching a new click-on nail
- 4Showing the versatility of changing nail styles and colors
- 5Expressing enthusiasm for the product
Product placement
Original caption
VIRAL NAIL DESIGN!😱 Credit: @mellownails.store #nailtok #nailvideos #nailsvideotutorial #nailsdesign #nailsoftheday
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