Loading video…
All breakouts
62.5Silent UGCOther hookConsumer Apps
Hook
FOX WEATHER
@foxweather
2.6M followers · usually 8.9K views a post
Views
499.4K
Likes
9.3K
Comments
255
Shares
444
Why it worked
The video captures a dramatic and impactful event (a deadly earthquake) with clear visuals of buildings shaking and dust rising. The "FOX Weather" branding and call to action to download their app, combined with the raw footage, likely drove engagement and downloads.
Summary
Buildings are seen shaking violently during a deadly earthquake in Colombia. Dust and debris are kicked up as structures sway and people can be seen reacting to the event.
Free accountLocked — create a free account to open
Transcript, structure and on-screen text
4 beats and 4 lines of on-screen text — the parts you need to write your own version.
Original caption
⚠️ DEADLY QUAKE: A massive magnitude 7.4 earthquake struck western Colombia Monday, killing dozens and destroying structures. This video shows buildings shaking as the quake struck the city of Armenia. #FOXWeather #weather #earthquake #colombia
More from @foxweather
More breakout videos from this creator.
