I FOUND THE VIRAL DOLLAR SECTION SQUISHY 😳👀

@christinemarie99

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SoundTikTok sound · Mini Vlog

Promoted product

Alphabet Find It Squishy

Why it worked

The video leverages the "viral" status of the product and the affordability of finding it at Target's dollar section, tapping into trends and value-seeking behavior common on TikTok.

Summary

The creator found a viral "Alphabet Find It Squishy" toy in the dollar section at Target for $3. She shows the toy, which has spooky packaging and contains letters, and asks viewers if they would buy it.

Structure

1Discovering the viral squishy at Target
2Showing the $3 squishy toy
3Revealing the 'Alphabet Find It Squishy'
4Describing its features and packaging
5Asking viewers if they would purchase it

Product placement

Target (store): appears, removing it would not change what happens in the video. Alphabet Find It Squishy (toy): acts, its interface is operated (shown and squeezed), a visible result comes from it (the squishy toy itself), someone says what it does for them (it's a squishy toy), removing it would change what happens in the video.

Original caption

the perfect squishy for back to school and it’s affordable 🤑!! @target #shopwithme #shoppingvlog #squishy #squishyvlog #targetfinds squishy hunting, squishy vlog

More from @christinemarie99

Call to action

Let me know if you're gonna pick this up

On-screen text

I FOUND THE VIRAL DOLLAR SECTION SQUISHY 😳👀 $3 squishy toy?!!

Transcript

I found the viral dollar section squishy. $3 squishy toy?! I'm at Target right now and they had the viral squishy in the dollar section. This is the Alphabet Find It Squishy. How cute is this? It has all sorts of like letters in there. And it's interesting though because it has like spooky packaging. So like the Alphabet spooky. I'm confused. But yeah, it's in this section over here. It's called the Fidget. And they have all of these left. So yay, $3. Let me know if you're gonna pick this up.