+900.9K views over 3.1d · ~288.3K/day · 4 observations
Why it worked
The video taps into a relatable sentiment about embracing natural beauty and reducing makeup reliance, resonating with viewers seeking authenticity and simplicity in their routines.
Summary
The creator applies concealer under her eyes, reflecting on how she no longer needs full coverage makeup. She then transitions to blending out the concealer with a brush, showcasing a more natural look.
Structure
1Realization about not needing full coverage makeup
2Application of concealer
3Blending the concealer
4Showcasing the natural finish
On-screen text
me on a random day
realising i didn't need to wear
full coverage makeup anymore.
Transcript
I did
I'm not doing this
I've realised I don't have to
For what is a
I'm simply not going to do this
What has he got