Dave Portnoy

@cnbc

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Why it worked

The video leverages the public's interest in the complex relationship between Alex Cooper and Dave Portnoy, touching on a controversial topic from Portnoy's memoir. This creates intrigue and encourages viewers to seek more information.

Summary

Alex Cooper discusses her "great and complicated relationship" with Dave Portnoy, referencing his memoir and a past accusation. She states that while she enjoys his public persona, she has her own version of events, contrasting with his. Cooper concludes by saying she is in a "mother era" and wants to focus on business.

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Transcript, structure and on-screen text

4 beats, a 192-word transcript and 5 lines of on-screen text — the parts you need to write your own version.

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Original caption

"Call Her Daddy" host and Unwell Media co-founder Alex Cooper told CNBC's Andrew Ross Sorkin that she has "a great and complicated relationship" with her former Barstool boss Dave Portnoy. "Dave's got his version and I've got my version," Cooper said about Portnoy's recent memoir. "And we're all good." Watch the full interview at the #linkinbio or the link on screen. #CNBC