Promoted product
winter tops
Why it worked
The video effectively uses a "try-on haul" format, which is popular on TikTok, to showcase clothing items. The comparison between the creator's petite frame and the model's appearance directly addresses a common concern for viewers with similar body types, making the content relatable and informative.
Summary
The creator showcases several winter tops from a shopping haul, comparing how they look on her petite frame versus how they appear on the model. She tries on different styles and colors, providing brief commentary on their fit and appearance.
Structure
- 1Introduction to winter top haul
- 2Trying on various tops
- 3Comparing fit to model
- 4Commentary on transparency of one top
- 5Decision to return and swap
Product placement
KOOKAÏ: APPEARS - a watermark/logo in the video, removing it would not change what happens. Witchery: APPEARS - a watermark/logo in the video, removing it would not change what happens. COTTON ON: APPEARS - a watermark/logo in the video, removing it would not change what happens.
On-screen text
Winter top shopping haul
How it looks on me vs how it looks on the model
I'm 5'2 and size xxs
Bit too see through.
Return & swap for the black