@marthahwin — 5x breakout

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day in the life

@marthahwin

154.1K followers · usually 15.8K views a post

Views

74.9K

Likes

7.5K

Comments

Why it worked

The video provides a relatable and aspirational "day in the life" vlog format, showcasing a balanced lifestyle with productivity, fitness, and social activities. The use of clear on-screen text for timestamps and activities makes it easy to follow and digest.

Summary

This video follows a woman through her daily routine, starting with waking up and planning her day, followed by a morning workout, preparing and eating dinner, and ending with a wind-down routine. The video showcases various activities including cooking, commuting, working, and socializing.

Structure

1Morning routine: wake up, plan, workout
2Work and lunch
3Commute and meeting
4Evening routine: dinner preparation and eating
5Leisure: walk and wind down

Product placement

Nespresso machine (appears, does not act, removing it does not change video). Logitech mouse (appears, does not act, removing it does not change video). Technogym treadmill (appears, does not act, removing it does not change video). The Ned hotel (appears, does not act, removing it does not change video). LTK (appears, does not act, removing it does not change video).

On-screen text

day in the life without a micromanager 8:00 wake up & plan the day 8:30 pre-marinate dinner 8:45 morning workout 5km run 9:30 shower & get ready for the day 9:45 quick outfit + bag change 10:00 - 13:00 work in the office 13:00 lunch catch-up 14:15 bus to the next meeting arrive @ The Ned 15:00 strategy meeting with our freelancer 17:00 commute home 17:44 prepare dinner 17:57 pre-marinated beef hallelujah 18:00 Vietnamese dinner - bon appétit 19:00 post-dinner walk & talk 20:00 wind down

Original caption

Day in the life as an ex- #corporategirl 👩🏻‍💻✨ #dayinthelife #dailyvlog #worklife #eveningroutine