PARC Driver tries his luck and

@parc.uk

6.2K followers · usually 6.7K views a post

Views

34.4K

Likes

115

Comments

13

Shares

20

SoundTikTok sound · original sound - parc.uk

Promoted product

Parc

Download Parc by Erin Short on the App Store. See screenshots, ratings and reviews, user tips and more games like Parc.

32 videos2 creators

Why it worked

The video captures a moment of reckless driving that is both shocking and relatable to anyone who has dealt with parking fines. The inclusion of the PARC app's branding and call to action provides a solution to the problem presented.

Summary

A driver attempts to drive away with a wheel clamp still attached to their car, causing damage. The video is overlaid with text from PARC, an app that helps with parking fines.

Structure

1Car with wheel clamp attached
2Driver attempts to drive away
3Wheel clamp drags on the ground
4Text overlay from PARC appears

Product placement

Original caption

Probably cheaper to deal with the clamp than do this 😭 This driver tried to pull away with a wheel clamp still attached, dragging it along with the car and potentially causing even more damage in the process. We don't know exactly why the car was clamped, but this definitely isn't the solution 😂 Parc can help make forgetting to pay for parking one less thing to worry about 🚗 #WheelClamp #ParkingFine #UKDrivers #Parc