WHY IS MY HAIR FALLING OUT SO MUCH?

@anichakhunashvili_

41.9K followers · usually 70.9K views a post

Views

160.4K

Likes

9.3K

Comments

77

Shares

67

SoundTikTok sound · original sound - anichakhunashvili_

Promoted product

EPAIS Scalp Boosting Ampoule

Epais delivers safe, hormone-free lash and brow care powered by clinical research and natural ingredients. Our serums strengthen, lengthen, and nourish from root to tip, proven gentle for sensitive eyes. Discover bold beauty with science-backed results you can trust.

2 videos2 creators

Why it worked

The video effectively uses a 'before and after' format combined with a clear demonstration of a product addressing a common concern (hair loss), making it relatable and visually compelling.

Summary

The creator shares their experience using the EPAIS Scalp Boosting Ampoule over 21 days to address hair loss concerns. The video demonstrates the product's application method and highlights the perceived improvement in hair fullness.

Structure

1Expressing concern about hair loss
2Introducing the EPAIS Scalp Boosting Ampoule
3Demonstrating product application over 21 days

Original caption

Your scalp deserves a skincare routine too. 👀✨ @epais Currently obsessed with adding EPAIS Scalp Boosting Ampoule to my hair routine. The brush tip applies it directly to the scalp, making the whole process quick, easy and mess-free. 🤍 Healthy-looking hair starts with scalp care. ✨ #EPAIS #ScalpBoostingAmpoule #ScalpCare #HairCareRoutine #HealthyHair

More from @anichakhunashvili_

Product placement

EPAIS Scalp Boosting Ampoule: ACTS - its interface is operated, it generates or edits something, a visible result comes from it, or someone says what it does for them. Removing it would change what happens in the video. EPAIS: APPEARS - a corner watermark, a channel or studio logo, an end card, a credit, a name on clothing, a repost stamp. Removing it would not change what happens in the video.

On-screen text

WHY IS MY HAIR FALLING OUT SO MUCH? So I tried this... Brush tip for direct scalp application Glade directly over the roots Massage into the scalp Day 1 Day 7 Day 14 Day 21 Before My hair looks fuller Notice the difference EPAIS Scalp Boosting Ampoule

Transcript

So I tried this... Brush tip for direct scalp application Glade directly over the roots Massage into the scalp Day 1 Day 7 Day 14 Day 21 Before My hair looks fuller Notice the difference EPAIS Scalp Boosting Ampoule