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Yes- you have to pay thousands of dollars to perform on TV in New York City

@pipercassidyphillips

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35.7K

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352

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Why it worked

The video addresses a surprising and relatable financial aspect of the entertainment industry, sparking curiosity and encouraging viewers to stay tuned for a follow-up explanation of the return on investment.

Summary

The creator explains the high cost of performing on television in New York City, detailing that it cost her nearly $3,000 for a three-minute song and interview on "Good Day New York." She mentions that the equipment bill alone exceeded $1,000, as performers are responsible for providing their own equipment, even though the sound engineer is provided.

Structure

1Acknowledging a common comment about the cost of TV performance
2Stating the high price of performing on TV in NYC
3Detailing the cost of equipment and air time
4Explaining that performers must provide their own equipment
5Confirming the cost was worth it and promising a follow-up video

On-screen text

Yes- you have to pay thousands of dollars to perform on TV in New York City

Transcript

I got this comment 100 times. People are so shocked that it costs me almost $3,000 to perform my three-minute song on Good Day New York. And then I had a three-minute interview. So I had about 6 minutes and 36 seconds of air time, which is a lot, by the way. Um, but it's pretty hefty price tag. The equipment bill alone was over $1,000. However, I am newer to the music business, Piper, but a content creator, entrepreneur for the past few years. But the music business, releasing music, all this press is new to me. And this is just industry standard. When you go on a show like that, you have to provide the equipment. They provided the sound engineer, but I still had to pay thousands of dollars for it. I stand by that it was worth it though and stay tuned because I promise, I promise, the part two video is coming where I'll explain to you my ROI on that investment. Okay, bye.