Start of may: "bloated"

The video leverages a relatable 'before and after' narrative, showcasing a personal transformation that is visually implied by the contrast between the two images. The creator's strong personal endorsement and emphasis on the product's taste make it appealing and trustworthy.

The creator shares a personal transformation journey, showing a "before" state of feeling "bloated" and "not confident" in early May, and an "after" state where they now "stand by" a product called LeeFar Cutting Mix, which they consume daily. They highlight that the product tastes good and has helped them achieve a better physical state.