The creator's bold and unapologetic personality, combined with a dramatic makeup look and relatable commentary about past makeup trends, likely resonated with viewers. The use of popular makeup products and the engaging, conversational tone contributed to the video's appeal.
Summary
The creator demonstrates a bold blue and purple eyeshadow look, starting with a base of concealer and primer. She uses multiple eyeshadow palettes, including Kaledios and Morphe, to build up color and dimension on her eyelids and under her eyes. She also applies highlighter and eyeliner, and finishes the look with rhinestones. Throughout the tutorial, she shares personal anecdotes and opinions on makeup trends and self-expression.
Structure
1Introduction and response to a comment about 2016 makeup
2Applying concealer and base eyeshadow colors
3Building up eyeshadow intensity with darker shades
4
Original caption
Replying to @bentleyswifeyy is it giving 2016 upgraded!? 👀 #makeuptutorial #2016makeup #eyeshadow #browneyes
More from @tayloranngallo
More breakout videos from this creator.
Applying highlighter and setting spray
5Adding eyeliner and rhinestones
6Final look reveal and commentary on self-expression
Product placement
Tarte Shape Tape (a concealer that acts to cover blemishes and even out skin tone, removing it would change the makeup application process)
Kaledios (an eyeshadow palette that acts as a source of color for eye makeup, removing it would prevent the eye makeup from being applied)
MAC Fix+ (a setting spray that acts to meld makeup and add a dewy finish, removing it would change the final look of the makeup)
Morphe Jaclyn Hill Palette (an eyeshadow palette that acts as a source of color for eye makeup, removing it would prevent the eye makeup from being applied)
Bella Beauty (a brand that makes a highlighter that acts to add shimmer and dimension to the face, removing it would change the final look of the makeup)
On-screen text
She's like a upgrade from 2016 make up
Transcript
I mean she wasn't lying. I mean she wasn't lying. A lot of you don't understand that in 2016 I was 21 years old. I could have been your mother. I was pounding on the fucking makeup and leaving my house in it. That means you're gonna put some fucking concealer down before you even think about putting on eyeshadow. A lot of you didn't get to wear makeup in 2016 because you popped out of your mother's box five minutes before that. Kevin and I, who the fuck I am, you know I'm doing color purple. Your favorite fucking color. Just kidding, it's mine. Going with this Kaledios palette, taking a nice fluffy brush and going into the lightest color. Work whatever is in the brush as far up as I can go. A lot of you are scared of 2016 makeup because you have to realize we were wearing this to the bar. We had to pick up people with fucking makeup like this. And then the color into your crease. Build it up as much fucking pigment as possible. To remind you that makeup is here to have fun, to wear, giving a fuck what people think. If anyone says anything fucking stupid to me, I ain't know what they're gonna get coming out of my mouth. So I'm gonna focus this color right here on the outer corner. I'm probably gonna add a little bit of black. We always add a little bit of black in that smoky eye. I'm gonna go into this color right here. It's like a blackish type of purple color. I'm gonna put it all the way across the lid because the shimmer I'm gonna fucking use. You gotta shit your pants. I was in the club. I was in the club like it was a fucking music video with a fucking eye look like this. Still picking up any guy I wanted. They always got a fucking shimmer on this lid. You a little matte neutral eye. Shove it up your mother's ass. Now this highlighter from Bella Beauty, you don't even wanna know. Yes, I'm missing a fucking nail, but guess what? My shimmer is gonna go on like butter. Give it a good spray of liquid gold. This is Fix+. Now you're gonna want to sit down for this. Too soon. Did you shit yourself yet? Now take it from a patchy ass hole like this and blend it like this. You see my face looking like this and you're gonna put in the comments, why did she do her eyes first? Well, maybe you should fucking use your brain cells. Clean the shit off. Do my face and I'll be right back. Always down my fucking throat. This under eye is so fucking easy that I never showed you. Fucking brush like this. Flat and curved like your mother's ass. Now we're gonna go underneath the waterline. Whatever you got on top. Got on the bottom. If you want. I was getting the fallout. Always keep it even darker on the outer corner. And now for the Morphe Jaclyn Hill liner. Stay right there. Ready, wet world. Done. This is the look all together. I added some rhinestones. Sorry, so me. What do you want from me? Is it giving 2016 but upgraded? I'm honored. Have fun with fucking makeup. Don't give a fuck what people think because I'll fucking kick their ass for you. Keep picking up the phone, hoe bags. I love you so much. I'll talk to you later. Bye bye.
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