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3.2Talking HeadPOV / Skit hookLifestyle
Hook
POV: You tried to come up with
@argo.and.co
58.5K followers · usually 14.3K views a post
Views
43.7K
Likes
360
Comments
15
Shares
4
Why it worked
The video uses a relatable "fail" narrative with a visually appealing DIY craft, which is a common and engaging format on TikTok. The use of trending audio and clear on-screen text also contributes to its shareability.
Summary
The creator attempts to make a new concept for a seashell phone case business, but expresses that the execution was a failure. The video shows the process of adding resin, sand, and small shell and sea creature embellishments to a phone case.
Structure
- 1Starting with a phone case and mold
- 2Adding resin and glitter
- 3Creating a beach scene with sand
- 4Adding small shell and sea creature embellishments
- 5Expressing dissatisfaction with the final result
On-screen text
POV: You tried to come up with
a new concept for your seashell
phone case business... but it was
a HUGE fail 😭😢🐚
Original caption
I feel like the concept was cute, but the execution not so much??? 😭😢🐚 #seashellphonecase
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