when in doubt, slick & pin

@sophiabamff

491.8K followers · usually 13.8K views a post

Views

65.5K

Likes

9.6K

Comments

44

Shares

127

SoundTikTok sound · More Than A Woman - SG's Paradise Edit

Promoted product

e.l.f. SKIN

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3 videos2 creators

Why it worked

The video uses a popular, relatable hairstyle trend ('slick & pin') and a well-known, affordable beauty brand (e.l.f.) to create a quick and easy tutorial. The use of trending audio and clear visual demonstration makes it highly shareable.

Summary

The creator demonstrates a slicked-back hairstyle using e.l.f. SKIN products. The video shows the process of applying product, slicking the hair back, and pinning it into a bun.

Structure

1Apply hair product
2Slick hair back
3Create a bun
4Style edges
5

Original caption

these mini clips save me #hairtok #hairstyleideas #shorthairstyles #easyhairtutorials #slickback @elfhaircare

More from @sophiabamff

Product placement

e.l.f. SKIN (appears, does not act, removing it would not change what happens in the video)

On-screen text

when in doubt, slick & pin

Transcript

when in doubt, slick & pin we can make it shine we can take forever, just a minute and a tan when in doubt, slick & pin we can make it shine we can take forever, just a minute and a tan