Unknown Olive?

@primevideouk

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Views

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SoundTikTok sound · original sound - primevideouk

View velocity

+173.2K views over 9.9d · ~17.5K/day · 9 observations

Promoted product

The Love Hypothesis

Based on the New York Times best-seller, The Love Hypothesis follows Olive (Lili Reinhart), a Ph.D. candidate who impulsively kisses her department's most intimidating professor, Adam Carlsen (Tom Bateman). Their mutual need for a fake relationship turns into an experiment in chemistry that might actually solve for love.

5 videos4 creators

Why it worked

The video uses a common and relatable scenario (receiving text messages) to build anticipation for a new trailer release. The short, engaging format and clear announcement of the trailer date create a sense of excitement and encourage viewers to look forward to the content.

Summary

A woman receives a series of text messages on her phone, culminating in an announcement that a trailer for "The Love Hypothesis" will be released tomorrow. The video ends with title cards for the show and Amazon Prime Video.

Structure

1Woman receives texts
2Text announces trailer release
3Title card for "The Love Hypothesis"

Original caption

It's a date. Trailer Tomorrow. #TheLoveHypothesis

More from @primevideouk

Product placement

The Love Hypothesis (TV Show): Appears as a title card at the end of the video. Removing it would not change what happens in the video. Amazon Prime Video (Streaming Service): Appears as a logo and title card at the end of the video. Removing it would not change what happens in the video.

On-screen text

Unknown Olive? now Unknown This is Adam. now Unknown Carlsen. now Unknown Trailer tomorrow. 7AM PT. It's a date. now Trailer Tomorrow. It's a Date. prime original The L O V E Hypothesis NEW MOVIE SEPTEMBER 23 prime Restrictions apply. See amazon.com/amazonprime for details.