I told you

The video uses dramatic visuals, including rain and intense expressions, to create an emotional connection with the viewer. The product is subtly integrated into the narrative, making it a native mention rather than an overt advertisement.

Two men are in a dramatic scene, seemingly in conflict, with rain falling around them. One man uses a product labeled "BASED" on his hair, suggesting it's a hair styling product.

BASED (acts): A hair styling product, likely a pomade or wax, dispensed from a bottle and applied to hair. Removing it would change the visual demonstration of the product's use. BASED (appears): The brand name is visible on the product bottle. Removing it would not change what happens in the video, but would remove brand identification.