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355OtherCuriosity Gap hookGames
Hook
The idea 😳
@cartpitolus
3.5K followers · usually 1.2K views a post
Views
424.6K
Likes
40.9K
Comments
447
Shares
6.8K
Why it worked
The video leverages the popularity of the Hollow Knight game and its fan base by creating custom merchandise that appeals directly to them. The visual comparison and reveal create intrigue.
Summary
The video shows a comparison between a standard playing card and a card featuring characters from the game Hollow Knight. It then transitions to showing a deck of cards with custom Hollow Knight-themed designs, implying these are the "product."
Structure
- 1Introducing the idea: standard card vs. Hollow Knight card
- 2Comparing the two cards
- 3Revealing the custom Hollow Knight deck
- 4Showing the custom card designs
On-screen text
The idea 😳
Vs
Vs
The product 💡
Original caption
Rate this idea from 1 to 112% 🤔 #hollowknight #hollowknightsilksong #hollowknightmerch #hollowknightfanart #cardgames
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