I NEED THEM ALL!!!!

@readzwithmadz

24.8K followers · usually 3.6K views a post

Views

474.9K

Likes

21.7K

Comments

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SoundTikTok sound · original sound - readzwithmadz

View velocity

+16.5K views over 4.1d · ~4.0K/day · 4 observations

Promoted product

LEGO

LEGO is a toy building brick system that allows users to construct models and creations.

20 videos16 creators

Why it worked

The video taps into the relatable experience of "haul culture" and the thrill of the hunt for collectible items, particularly popular brands like Lego and cute blind box toys. The creator's exaggerated emotional reactions and enthusiastic commentary create an engaging and shareable viewing experience.

Summary

The creator goes to Target looking for "bookish Lego" and other collectible toys. After searching through various aisles and expressing frustration at the lack of certain items, she discovers and expresses excitement over several Lego sets, Mr. Pa collectibles, and Nook Nooks blind boxes.

Structure

1Expressing desire for Lego sets
2Arriving at Target and searching
3Finding various Lego sets (Lord of the Rings, Minecraft)
4

Original caption

I need them all 🥹😩 #bookish #bookishtiktok #BookTok #books #lego

More from @readzwithmadz

Product placement

Target (store): Appears. Removing it would change what happens in the video. Lego (toy building blocks): Acts. The video shows various Lego sets and discusses purchasing them. Removing it would change what happens in the video. Lord of the Rings (franchise): Appears. The video mentions a Lego set based on Lord of the Rings. Removing it would not change what happens in the video. Minecraft (video game): Acts. The video shows a Lego set based on Minecraft and discusses purchasing it. Removing it would change what happens in the video. Venom (character): Acts. The video shows a Venom plush toy and expresses a desire to purchase it. Removing it would change what happens in the video. Mr. Pa (collectible toy): Acts. The video shows various Mr. Pa collectible toys and discusses wanting to collect them. Removing it would change what happens in the video. Nook Nooks (collectible toy): Acts. The video shows Nook Nooks collectible toys and discusses their cuteness and desire to collect them. Removing it would change what happens in the video. Marvel (franchise): Appears. The video shows a Venom plush toy, which is a Marvel character. Removing it would not change what happens in the video.

On-screen text

I NEED THEM ALL!!!! Let's look for bookish Lego Let's go into Target and finally find the max book block thing. Ok Let's go target. target. I really don't know if these have been here still but I had somebody comment on a video at some point and say that they found them. So I think if I believe th they'll just show up. everybody I have seen things from and even talked to about it they say they just sit on an end cap or, like, on the side Oh Oh, What do we What do we think our chances are of finding them We got Lego. which. I need I do love me some Lo Lord of the Ring Lego Okay, we're lookin walking I need to get this for my son. Oh, my gosh I need to get that as a Christmas presen a Christmas present. He just finished this one and absolutely loved it But he lo But he loves the Creeper. it's not in the actual Le so now we're gonna just look at the At the ends an I als I also don't see an max ones But why are the shelves here just completely wiped I find this. I find this od I know look at him. my gosh. I love him so much. But it's not the Lego I am get I am getting frustrated Mmm. I want I want all of these mister paws so Him specifically. I love all the little work ones. Look at tho my gosh. And then look at these adorable on And they hav I keep seeing them all over But they're really cute. look at all the ki Oh, those are really I love that pink, but absolutely zero max I think I'm gonna have to buy them onli even though I don't wanna buy them online because the hunt is the yo you know? But I guess we'll see. So the hunt continues

Transcript

I want all of these I want all of these I want all of these Let's go into Target and finally find the max book block thing. Ok Let's go target. target. I really don't know if these have been here still but I had somebody comment on a video at some point and say that they found them. So I think if I believe they'll just show up. everybody I have seen things from and even talked to about it they say they just sit on an end cap or, like, on the side Oh Oh, What do we What do we think our chances are of finding them We got Lego. which. I need I do love me some Lord of the Ring Lego Okay, we're lookin walking I need to get this for my son. Oh, my gosh I need to get that as a Christmas present. He just finished this one and absolutely loved it But he loves the Creeper. it's not in the actual Lego section so now we're gonna just look at the At the ends and see I also don't see any max ones But why are the shelves here just completely wiped I find this. I find this odd I know look at him. my gosh. I love him so much. But it's not the Lego I am get I am getting frustrated Mmm. I want I want all of these mister paws so Him specifically. I love all the little work ones. Look at tho my gosh. And then look at these adorable on And they have Nook Nooks. I keep seeing them all over But they're really cute. look at all the kinds. Hold on. Oh, those are really I love that pink, but absolutely zero max I think I'm gonna have to buy them online even though I don't wanna buy them online because the hunt is the fun part, you know? But I guess we'll see. So the hunt continues