let's make a jumbo crunchy butter!!

@finiahsj

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Views

1.1M

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24.2K

Comments

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SoundTikTok sound · original sound - finiahsj

Promoted product

jumbo crunchy butter squishy

Crunchy

Why it worked

The video combines the satisfying ASMR-like experience of making a DIY squishy toy with a haul of various other squishy toys, appealing to a niche audience interested in sensory toys and fidgets. The "crunchy" element and the visual appeal of the process likely contributed to its engagement.

Summary

The creator demonstrates how to make a jumbo crunchy butter squishy toy. They start by filling a yellow butter-shaped squishy with blue beads and then with clay, before sealing it with glue and plastic wrap. The video then transitions to showcasing and reviewing several other squishy toys from a "moonkatt squishy haul".

Structure

1Making the jumbo crunchy butter squishy
2Reviewing other squishy toys
3Showcasing slushy cheese squishy
4Showcasing pink apple squishy

Original caption

Making a jumbo crunchy butter!!#needoh #squishy #fidgettoys #asmr

More from @finiahsj

Product placement

BUTTER (squishy toy): appears as a yellow squishy toy that is being filled with other materials. Removing it would change what happens in the video. Crayola Model Magic (clay): acts as a material to create a new squishy toy. Removing it would change what happens in the video. Elmer's Glue (glue): acts as an adhesive to seal the squishy toy. Removing it would change what happens in the video. moonkatt (brand): appears on the packaging of the squishy toys. Removing it would not change what happens in the video.

Call to action

come back in 24 hours for the results!!

On-screen text

let's make a jumbo crunchy butter!! this one has so much air time to open her up!! getting rid of the old filling... this looks so funny to me it's like sticky shaving cream we are using clay so it's moldable it's harder than I thought... adding in some of the old filling to make it softer time for the lego pieces!! that crunch finally time to fill the butter!! way harder than it looks yayyy glue time just a little messy putting on EXTRA glue plastic wrap I'm actually SO excited for this come back in 24 hours for the results!! moonkatt squishy haul!! slushy cheese 9/10 feels icy amazing sounds pink apple 100/10 MY FAVVV so pretty & moldable mashed potatoes 10/10 sooo smooth & slushy no rebound crunchy peanut 9/10 the crunch moldable purple slush 10/10 super soft the texture banana seal 8/10 so adorable love the peel