dear SHEIN, just wondering

The video likely worked by leveraging a relatable sentiment of consumer dissatisfaction with fast fashion, combined with visually appealing product advertisements that may have captured attention despite the initial negative framing.

The first slide features a woman expressing disbelief and questioning a fashion choice from SHEIN. The subsequent slides showcase products from Hoegao hair syrup and SHEGLAM, seemingly unrelated to the initial complaint.

SHEIN (a fast fashion e-commerce platform) - it ACTS as the subject of criticism in the video. Removing it would change the video's topic. Hoegao hair syrup (a pre-wash oil) - it APPEARS in the second and third slides as a product being advertised. Removing it would change the video's topic.