Beginner & Pantry Friendly Cinnamon Roll Lava Cake

@obsessedwithcashews

79.9K followers · usually 53.7K views a post

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SoundTikTok sound · original sound - obsessedwithcashews

View velocity

+730.1K views over 14.6d · ~50.1K/day · 14 observations

Promoted product

Obsessedcakes.com

Obsessedcakes.com offers recipes for various lava cakes, including cinnamon roll and chocolate flavors, with frosting suggestions.

6 videos

Why it worked

The video appeals to a common dietary preference (banana-free) while still delivering on the visual appeal of a decadent dessert. The creator's clear instructions and the promise of a beginner-friendly recipe, coupled with a direct call to action to their website, likely drove engagement and recipe acquisition.

Summary

This video showcases a beginner-friendly Cinnamon Roll Lava Cake recipe, offering a banana-free version. The creator provides tips on making the perfect caramel and suggests pairing it with cream cheese frosting or vanilla buttercream, with the full recipe available on their website.

Structure

1Introducing the Cinnamon Roll Lava Cake
2Explaining the request for a banana-free version
3Demonstrating the cake assembly and caramel topping
4

Original caption

🤎CINNAMON ROLL LAVA CAKE🤎 GET FULL RECIPE: ❤️Click the link in my bio or go to ❤️OBSESSEDCAKES.com ☺️❤️ 🤎many of you have asked to make a cinnamon roll lava cake without the banana and it’s here!! I’ve actually had this recipe for a while but I recently perfected it. 🤎 #cinnamonrolls #cinnamonrollcake #lavacake #obsessedcakes

More from @obsessedwithcashews

Call to action

Click the link in my bio or go to ❤️OBSESSEDCAKES.com ☺️❤️

On-screen text

Beginner & Pantry Friendly Cinnamon Roll Lava Cake This is my new cinnamon lava cake After people say banana cinnamon roll lava cake requested a version without I've had this version while, even before the banana one, but I recently recipe to make it even better and the caramel is the same as the banana one I also give you a bunch of tips on how to create the Dreamiest version of caramel for this You can make this one cream cheese frosting or vanilla buttercream Both are stunning with caramel and spice cake And this one is beginner friendly I walk you through all steps on my website I can't wait for you to try it

Transcript

This is my new cinnamon lava cake. After people say banana cinnamon roll lava cake requested a version without. I've had this version while, even before the banana one, but I recently recipe to make it even better. And the caramel is the same as the banana one. I also give you a bunch of tips on how to create the dreamiest version of caramel for this. You can make this one cream cheese frosting or vanilla buttercream. Both are stunning with caramel and spice cake. And this one is beginner friendly. I walk you through all steps on my website. I can't wait for you to try it.