Monster Cookie Protein Balls

@pilatesbodybykayla

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SoundTikTok sound · 9 to 5

Promoted product

PaleoValley Bone Broth Protein

All Paleovalley products are made with nutrient-dense whole foods to fuel your body with the best nature has to offer. That means nothing synthetic… ever!

Why it worked

The video provides high-value, actionable content (a simple recipe) that naturally integrates a branded product as a key ingredient, making the promotion feel helpful rather than intrusive.

Summary

A creator demonstrates a recipe for protein balls using various ingredients including PaleoValley protein powder. She mixes the ingredients in a bowl, rolls them into balls, and stores them in a container.

Structure

1Introduction of the recipe
2Adding oats and peanut butter
3Adding honey and vanilla
4Adding M&Ms and protein powder
5

Original caption

Monster Cookie Protein Balls! The snack your whole family with love. The Recipe: 2.5 Cups oats 1 Cup PB 1/2 Cup Honey 1tsp vanilla 1/4 Cup mini m&ms 1 scoop protein powder (I’ve used chocolate, vanilla, mocha) #proteinballrecipe

Mixing and rolling the dough

6Final product storage

Product placement

PaleoValley (a) ACTS: The protein powder bag is held up, its label is shown, and it is used as an ingredient in the recipe. Removing it would change the specific recipe demonstration. Old Fashioned Oats (a) ACTS: The container is shown and the oats are poured into the bowl. Removing it would change the recipe demonstration. M&Ms (a) ACTS: The bag is shown and the candy is poured into the bowl. Removing it would change the recipe demonstration.

On-screen text

Monster Cookie Protein Balls 2.5 cups oats 1 cup peanut butter 1/2 cup honey 1 tsp vanilla 1/4 cup mini m&ms 1 scoop protein powder Mix! Roll into balls Save for a family favorite snack!