Why it worked
This video likely performed well due to its relatable gym setting, the aspirational physique of the creator, and the clear, actionable fitness advice provided in the form of an ab circuit. The "save this and try it" call to action encourages user engagement and sharing.
Summary
Two women are at the gym, one compliments the other's abs. The second woman then shares her ab workout circuit, demonstrating each exercise. The video ends with them interacting again, with the second woman implying the first will be in the next "ab episode."
Structure
- 1Compliment on abs
- 2Sharing ab circuit
- 3Demonstrating exercises
- 4Concluding interaction
Call to action
Save this and try it
On-screen text
"your abs are crazy"
here's the ab circuit I've been doing for a year
Save this and try it
weighted knee raises (45lbs)
6-8 reps
Leg lifts (slow & control it on the way down)
8 reps
literally only noticed my sweat stain when I was editing this video 😭
single leg raises
5 each leg
Around the worlds
8 reps
knee raises
4 each side
hold till failure
literally such an angel 🥺😭
so like?
whenever she's ready for it, she will be in the next ab episode