halloween at aerie

@meili_zzz

205.8K followers · usually 2.0K views a post

Views

208.4K

Likes

19.1K

Comments

21

Shares

3.2K

SoundTikTok sound · Insomniac

View velocity

+97.7K views over 22.9d · ~4.3K/day · 22 observations

Promoted product

Aerie

Aerie is a brand of clothing that offers items such as bras, leggings, tops, bikinis, shorts, pants, and dresses.

27 videos15 creators

Why it worked

The video leverages a popular seasonal theme (Halloween) and showcases trendy, comfortable loungewear from a well-known brand (Aerie). The use of relatable content and clear product display, combined with a call to action directing viewers to purchase through LTK and ShopMy, likely drove engagement.

Summary

The video showcases Aerie's Halloween-themed loungewear and pajamas, featuring various outfits with spooky and cute prints like cats, stars, and pumpkins. It also highlights slippers and t-shirts with Halloween-related graphics and slogans.

Structure

1Display of Halloween-themed pajamas on a mannequin
2Showcase of various Halloween-themed clothing items (pajamas, t-shirts, slippers)
3Model trying on different pajama sets in a fitting room
4

Original caption

halloween at aerie 🐈‍⬛🧡 put everything on my LTK & ShopMy!🔗✨ #aerie #pajamas #halloween #fallstyle #falloutfits @aerie

More from @meili_zzz

Product placement

Aerie (brand): Appears as a watermark on clothing hangers and in on-screen text. Removing it would not change what happens in the video. LTK (brand): Appears in the caption as a place to find products. Removing it would not change what happens in the video. ShopMy (brand): Appears in the caption as a place to find products. Removing it would not change what happens in the video.