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@hannahdayys — 129x breakout selling FKRO's Pinnacle Okumidori Ceremonial Matcha | Overshot

129×Talking HeadBefore / After hookLifestyle

Hook

Your new favorite

@hannahdayys

2.2K followers · usually 571 views a post

Views

73.2K

Likes

44

Comments

11

Shares

1

SoundTikTok sound · Cozy at Home

View velocity

+49.0K views over 4.1d · ~12.0K/day · 4 observations

Promoted product

FKRO's Pinnacle Okumidori Ceremonial Matcha

Why it worked

The video effectively uses visually appealing shots of the matcha and its preparation, combined with descriptive text and a clear discount code, to create a desirable product presentation that appeals to matcha enthusiasts.

Summary

The video showcases FKRO's Pinnacle Okumidori Ceremonial Matcha, highlighting its vibrant green color, rich, creamy, and nutty flavor profile with umami notes. It also features FKRO's storage tin for keeping the matcha fresh, and provides a discount code for purchase.

Structure

1Showcasing the matcha tin and powder
2Preparing the matcha
3Enjoying the prepared matcha
4Highlighting the storage tin
5Providing a discount code

Original caption

This Pinnacle matcha blend has quickly risen to the top of my list 🍵💚 Just look at that vibrant green color! 🛒 @FKRO Matcha Code: HANNAHDAYYS #gifted #matcha #uji #homecafe #tea

More from @hannahdayys

More breakout videos from this creator.

Product placement

FKRO's Pinnacle Okumidori Ceremonial Matcha (ACTS - it is prepared and consumed, and described as a blend; removing it would change the video) FKRO's storage tin (ACTS - it is shown and described as a way to keep matcha fresh; removing it would change the video) linktr.ee/hannahdayys (APPEARS - it is the creator's bio link, not directly used in the video's content or CTA; removing it would not change what happens in the video)

Call to action

Code: HANNAHDAYYS

On-screen text

Your new favorite matcha blend FKRO's Pinnacle Okumidori Ceremonial Matcha is their best blend yet This rich, creamy & nutty matcha is complemented by a pleasant umami Code: HANNAHDAYYS Code: HANNAHDAYYS Code: HANNAHDAYYS This one is easily at the top of my list Code: HANNAHDAYYS Keep your matcha at peak freshness with FKRO's storage tin! Code: HANNAHDAYYS

Upgrading to a HE keyboard was the move 🎀✨ (Caps from GAOXD) #keyboard #keycaps

29.2Kviews·@hannahdayys