«Ich habe mein Passwort vergessen, vielleicht finde ich es in meinen Notizen.»

@postfinance

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SoundTikTok sound · original sound - nastasy.she

Why it worked

The post uses highly relatable, low-effort 'phone note' aesthetic to build trust and humor before delivering a simple, relevant security tip.

Summary

The creator shares a series of relatable, disorganized notes from their phone, including travel plans, shopping lists, and money transfers. The slideshow concludes with a warning to stop storing passwords in notes.

Structure

1Hook about forgetting passwords
2Displaying disorganized personal notes
3Showing a list of money transfers via Twint
4Final security warning

Product placement

Twint (a Swiss mobile payment app) ACTS: it is the subject of a list of transactions ('an noemi twinten') where the interface/functionality of sending money is implied. Removing it would change the context of the list. PostFinance (the bank) merely APPEARS: it is the creator/account name and the entity behind the bank account/app ecosystem, but the video is a general security warning rather than a product demo of the bank itself.

On-screen text

«Ich habe mein Passwort vergessen, vielleicht finde ich es in meinen Notizen.» budget nicht vorhanden - lohn???? wenn mir im hotel ahchömed mueni ufs klo 💩 California Roadtrip: Reiseroute San Fran Tag 1-3 golden gate bridge cable cars&fishermans warf lombard street Yosemite National Park Tag 4-5 wanderung mirror lake tunnel view&glacier point an noemi twinten: 280 70 65 66 100 597.- 👀 banane redbull joghurt mit ecke abschminktücher migi istee protein riegel pombär 😋 hör auf, dein passwort in den notizen zu speichern

Original caption

POV: noemi wartet immernoch 😭 #trend #notizen #passwords