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98.7Talking HeadDirect Question hookLifestyle
Hook
Can you see the
@manofmany
119.1K followers · usually 557 views a post
Views
54.1K
Likes
560
Comments
53
Shares
129
Why it worked
The video taps into the common concern about screen creases on foldable phones and presents a speculative, highly anticipated product from a major brand, generating curiosity and engagement.
Summary
The presenter tests the crease on a speculative "iPhone Duo" foldable phone, noting that the crease is almost imperceptible when the screen is off. The video questions whether this feature alone would convince viewers to switch to a foldable phone.
Structure
- 1Introduction of the "iPhone Duo" and the crease test.
- 2Demonstration of the phone folding with the screen off.
- 3Observation that the crease is imperceptible.
- 4Question posed to the audience about switching to foldables.
Product placement
Apple (appears): A logo on a lanyard worn by the presenter. Removing it would not change what happens in the video.
iPhone Duo (acts): A foldable smartphone that is the subject of the video. The presenter demonstrates its folding mechanism and screen. Removing it would fundamentally change the video.
Call to action
Drop your thoughts below
On-screen text
IPHONE DUO
CREASE TEST
new
iPhone Duo?
the question.
screen's off
a little bit.
But honestly,
nano texture
display,
much
imperceptible.
So good.
Original caption
Is the crease on @Apple’s first foldable actually invisible? 👀📲 Our team on the ground at Apple Park just did a live crease test on the new iPhone Duo, and early hands-on impressions suggest this is the least visible crease on any foldable phone yet. Is a crease-free screen enough to convince you to switch to a foldable? Drop your thoughts below 👇 #iPhoneDuo #Apple #Tech #ManOfMany #TechNews
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