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Hook
APPLE DROPPED A NEW IPHONE. SAMSUNG, RYANAIR AND DUOLINGO HAD A FEW THINGS TO SAY
@vesting_tv
5.4K followers · usually 3.0K views a post
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3.7K
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Why it worked
The post leverages high-engagement, trending brand banter to provide quick, entertaining news that resonates with a tech-savvy audience.
Summary
This slideshow highlights the humorous social media reactions from various brands following the announcement of a new Apple iPhone. It serves as a news update for the startup and venture capital community.
Structure
- 1Hook introducing the topic of brand reactions to a new iPhone
- 2Displaying Samsung's tweet mocking the new phone
- 3Displaying Duolingo's tweet about the phone's name and design
- 4Displaying the interaction between Samsung and Duolingo
- 5Displaying Ryanair's tweet about the phone's bending feature
- 6Final call to action to follow the channel for more news
Product placement
Vesting (a newsletter/media brand) appears as the channel name and in the final CTA; it is the source of the content. Apple, Samsung, Ryanair, and Duolingo are mentioned as the subjects of the social media reactions; they do not act in the video, they are merely the topic of the news report. None of these brands are being promoted.
Call to action
FOLLOW FOR MORE NEWS FROM THE WORLD OF STARTUP AND VENTURE
On-screen text
Original caption
Swipe to see Samsung, Ryanair and Duolingo react to Apple's new iPhone. Samsung called it reheated leftovers. Ryanair made it about legroom. Duolingo took the name personally. The company accounts had a field day with this one. Source: @SamsungMobileUS, @Ryanair and @duolingo on X. Subscribe to the Vesting daily for more stories like this: vesting.beehiiv.com/subscribe #Apple #iPhone #Samsung #Duolingo #technews
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