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COACH BOOTS AT TJMAXX
@peylifts7
3.5K followers · usually 771 views a post
Views
344.5K
Likes
53.4K
Comments
263
Shares
9.6K
Promoted product
Coach boots
Why it worked
The video leverages the appeal of finding designer items at discount retailers, a popular and relatable shopping experience that drives engagement.
Summary
The video showcases a pair of burgundy Coach boots found at TJ Maxx. The creator holds up the boots, showing them off in a shopping cart and then in hand, highlighting them as a desirable fall fashion find.
Structure
- 1Showing boots on a shelf at TJ Maxx
- 2Placing boots in a shopping cart
- 3Holding boots up to show detail
- 4Showing boots in hand
Product placement
Coach boots ACTS - they are shown as a desirable item for purchase. Removing them would change the video. TJ Maxx APPEARS - it is the location where the boots are found. Removing it would not change the video.
On-screen text
COACH BOOTS AT TJMAXX
Original caption
They are gorgeous holy @TJ Maxx #tjmaxx #tjmaxxfinds #fallfinds #coach #fallboots
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