Starbucks is collabing with Peanuts and they came out with a Charlie Brown and a Snoopy drink.

@pavlinanavarro

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Why it worked

The video leverages a popular, limited-time brand collaboration to create a relatable taste-test review that encourages audience engagement through a 'which one would you choose' question.

Summary

The creator reviews two limited-edition Starbucks drinks themed after the Peanuts characters Charlie Brown and Snoopy. She tastes both, describes their ingredients, and provides a rating for each.

Structure

1Introduction of the Starbucks x Peanuts collaboration
2Review and taste test of the Charlie Brown Frappuccino
3Review and taste test of the Snoopy Frappuccino
4

Original caption

For a limited time only!(9/15)☕️🤎 Trying the new Starbucks x PEANUTS drinks — the Charlie Brown drink vs. Snoopy! 🥜🐶 Which one would you try first? #Starbucks #StarbucksDrinks #Peanuts #Snoopy #TasteTest

More from @pavlinanavarro

Product placement

Starbucks (a) ACTS: the creator reviews and tastes two specific limited-edition drinks from their menu. Removing the brand would remove the entire subject of the video. Peanuts (a) ACTS: the brand is the theme of the collaboration and the drinks are named after its characters. Removing the brand would change the nature of the product being reviewed.

Call to action

let me know in the comments which one is your favorite

On-screen text

STARBUCKS x PEANUTS Charlie Brown & Snoopy drink Thank You Yes Thank You Thank You Thank You

Transcript

Starbucks is collabing with Peanuts and they came out with a Charlie Brown and a Snoopy drink. So of course I had to get them both to try for you guys. This is the Charlie Brown Frappuccino. Pumpkin cream Frappuccino with mocha drizzle and pumpkin cold foam on top. Oh, that's good. Wasn't too sure how I was going to feel about the pumpkin and the mocha drizzle, but they pair very well together. I like this. Nine out of ten. Have the Snoopy Frappuccino. A vanilla bean Frappuccino with white chocolate mocha, pumpkin cold foam and then they topped it with Oreo crumble on top. Ooh. Hmm. Definitely a sweet treat. This is tasting like ice cream to me. The chocolate and the pumpkin are so sweet and creamy. Cookie crumble on top is so good. I love the flavor that it gives the drink. It's definitely giving Snoopy. I give this one an eight out of ten. All right you guys, that is it. This was such a fun and cute collab that Starbucks did with Peanuts. If you guys get a chance to try any of these two new drinks, let me know in the comments which one is your favorite.