The video leverages a highly popular, limited-edition branded collectible to drive engagement, tapping into the community of Starbucks enthusiasts who enjoy sharing their personalized drink orders.
Summary
The creator prepares an iced Pumpkin Spice Latte with oat milk and pumpkin cold foam inside a branded Starbucks Snoopy-themed glass cup. The video showcases the drink-making process and encourages viewers to share their own drinks in the same cup.
Structure
1Introduction of the Snoopy cup
2Espresso extraction
3Pouring coffee into the cup
4
Original caption
My first drink in my Snoopy cup 🐶🎃☕️💚 I got a iced Pumpkin Spice Latte with oat milk + pumpkin cold foam 🤎✨ Now it’s your turn! 👇 What was your first drink in your Snoopy cup? Tell me in the comments or show me a picture! 📸🐶💚 I want to see what everyone got! 🥹✨ Fyp #starbucks #starbucksdrinks #starbuckssecretmenu #mystarbucksorder #snoopy
More from @pariespresso
More breakout videos from this creator.
Adding oat milk and cold foam
5Final assembly with lid and straw
Product placement
Starbucks (a) ACTS: the interface of the espresso machine is operated, the drink is prepared using its ingredients and tools, and the cup itself is a branded Starbucks merchandise item. Removing it would change the entire premise of the video.
Call to action
What was your first drink in your Snoopy cup? Tell me in the comments or show me a picture!