@addictedtoagooddeal — 53x breakout selling Vampire Bite Strawberry & Sprite

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BURGER KING Vampire Bite

@addictedtoagooddeal

9.0K followers · usually 3.2K views a post

Views

57.8K

Likes

1.9K

Comments

860

Promoted product

Vampire Bite Strawberry & Sprite

Why it worked

The post leverages a popular holiday (Halloween) and a well-known brand (Burger King) to create excitement for a limited-time offering. The inclusion of familiar flavor profiles like strawberry and Jolly Rancher, along with a recognizable candy brand (Sour Patch Kids), appeals to a broad audience.

Summary

Burger King is launching a new limited-time Halloween-themed beverage called the Vampire Bite Strawberry & Sprite on October 6th nationwide. This spooky drink is made with Jolly Rancher syrup, Sprite, and a Sour Punch straw.

Structure

1Announce new Burger King "Vampire Bite" drink
2Describe ingredients: Strawberry, Jolly Rancher Syrup, Sprite, Sour Punch Straw
3Announce release date: October 6th nationwide
4Call to action: Tag a friend and follow for more deals

Product placement

Burger King: ACTS - it is the restaurant where the advertised beverage is sold. Removing it would change what happens in the video. Sprite: ACTS - it is an ingredient in the advertised beverage. Removing it would change what happens in the video. Sour Patch Kids: APPEARS - it is a brand of straw used in the beverage, but its function is to be a straw, not to be a product that is acted upon. Removing it would not change what happens in the video.

Original caption

🧛‍♀️🍓 A spooky new sip is coming to Burger King! 👀🥤 The Vampire Bite Strawberry & Sprite is expected to drop October 6th nationwide! ❤️🖤 It’s a spooky strawberry drink made with Jolly Rancher syrup, Sprite & a Sour Punch straw. 🍬🥤 📅 October 6th 📍 Burger King nationwide 🧛‍♀️ Limited-time spooky sip! Who’s trying this one?! 👀 Tag your Burger King buddy below! Follow @addictedtoagooddeal for more new food finds, freebies & deals! ❤️ #burgerking #sprite #sourpatchkids #Foodie #FoodLover