Try this drink at Starbucks

@itsjoboi

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SoundTikTok sound · Energetic Inspiring Upbeat Funk(1091157)

Promoted product

Charlie Brown Mocha Frappuccino

Why it worked

The video leverages a popular character (Charlie Brown) and a familiar brand (Starbucks) to create a visually appealing and shareable drink recipe. The "how-to" format and the creator's enthusiastic endorsement make it easily digestible and aspirational for viewers.

Summary

A Starbucks employee demonstrates how to create a "Charlie Brown Mocha Frappuccino" by blending various ingredients and then presents the finished drink, rating it a "10 out of 10". The video also provides instructions on how to order the drink through the Starbucks app.

Structure

1Introduction of the drink and location
2Preparation of the drink ingredients
3Blending the drink
4Assembling the drink with toppings
5

Original caption

Charlie Brown Mocha Frappuccino is too DELICIOUS at Starbucks!🔥 #starbucks #charliebrown #peanuts #snoopy #starbucksglobalcoffeecreator @Starbucks

More from @itsjoboi

Product placement

Starbucks: APPEARS - a coffee shop chain logo is visible on the apron and cup. Removing it would not change what happens in the video. Charlie Brown Mocha Frappuccino: ACTS - this is the drink being created and presented. Removing it would change what happens in the video.

Call to action

Try this drink at Starbucks

On-screen text

Try this drink at Starbucks CHARLIE BROWN Mocha Frappuccino milk 3 pumps of frozen water cubes base blend pumpkin cold foam froth extra mocha drizzle assemble How to order: Grande Charlie Brown Mocha Frappuccino (in the "trending beverages" section of the app) DELICIOUS! 10 out of 10

Transcript

milk 3 pumps of frozen water cubes base blend pumpkin cold foam froth extra mocha drizzle assemble How to order: Grande Charlie Brown Mocha Frappuccino (in the "trending beverages" section of the app) DELICIOUS! 10 out of 10