So I got a notification of Momcozy

@chlo_mckernan

59.3K followers · usually 2.4K views a post

Views

206.4K

Likes

643

Comments

10

Shares

419

SoundTikTok sound · original sound - chlo_mckernan

Promoted product

MOMCOZY 2-in-1 Electric Baby Swing

Why it worked

The video leverages a significant discount on a desirable baby product, presented with a personal recommendation and a clear call to action to save money, making it highly appealing to the target audience.

Summary

The creator shares a notification about a £100 discount on the MOMCOZY 2-in-1 Electric Baby Swing. She shows that it's currently on sale for £127.99 and mentions she purchased hers at a display price. She offers to leave the link for viewers to save money.

Structure

1Notification of sale
2Showing discount and sale price
3Mentioning personal purchase price
4Offering to share the sale link

Product placement

MOMCOZY 2-in-1 Electric Baby Swing: ACTS - its interface is operated, it generates or edits something, a visible result comes from it, or someone says what it does for them. Removing it would change what happens in the video. Currys: APPEARS - a retailer where the product is sold. Removing it would not change what happens in the video.

Original caption

This is an amazing discount if anyone expecting 👶🍼 #momcozy #babyswing #babygifts #newbornessentials #foryoudays

More from @chlo_mckernan

Call to action

I’ll leave the link to the sales on guys, so you can save money.

On-screen text

£100 OFF MOMCOZY

Transcript

So I got a notification of Momcozy saying that they've put the electric swing down again, £100 off. And right now on shop, they've got it for £127.99. And right now on shop, they've got it for £127.99. I actually got it for a display price without features. So I’ll leave the link to the sales on guys, so you can save money.