Loading video…
All breakouts
612Talking HeadOther hookConsumer Apps
Hook
pumpkin cinnamon
@salt.and.piper__
24.4K followers · usually 2.6K views a post
Views
1.6M
Likes
50.5K
Comments
140
Shares
21.9K
Why it worked
The video combines a visually appealing and easy-to-follow recipe with a practical solution for recipe organization, leveraging the creator's bio link for a direct call to action.
Summary
This video demonstrates how to make pumpkin cinnamon pull-apart bread using canned biscuits. It then promotes the Osta app as a tool to save and organize recipes from social media.
Structure
- 1Making pumpkin cinnamon pull-apart bread
- 2Showing the ease of preparation
- 3Demonstrating how to save recipes
- 4Introducing the Osta app
Original caption
Pumpkin Cinnamon Pull-Apart Bread 🤎 Happy first day of fall! 🍂🎃 Tis the season for all things pumpkin, and this is one of my all-time favourites✨ And for ALL of you asking: the Osta app link is in my bio, or you can search “Osta” on the App Store or Google Play! Recipe: 1 can biscuits 1 cup sugar 1 tbsp cinnamon 1 tsp pumpkin pie spice ½ cup pumpkin puree 1 stick butter, melted Instructions - Open the biscuits and split each one in half, so you have 16 biscuit portions. Mix the sugar, cinnamon, and pumpkin pie spice together in a shallow bowl. Melt the butter in a separate bowl. - In another bowl, mix the pumpkin puree with 1–2 tbsp of the cinnamon sugar mixture. - Dip each piece of biscuit in the melted butter, then coat completely in the cinnamon sugar. - Stack the biscuits on top of each other, adding about ½–1 tsp of the pumpkin mixture between each biscuit. Place the stack sideways into a loaf pan. - Bake at 350°F for 35–40 minutes, or until baked through and golden. Save this for your next fall baking day! 🎃🍂 @Osta - Recipe Tracker