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395Silent UGCResult / Flex hookEcommerce
Hook
OMG 😍🔥 Buldak Spicy Dumplings jetzt bei Kaufland und direkt in 3 verschiedenen Sorten! 🥟🌶️
@fatmasdeals
4.9K followers · usually 1.9K views a post
Views
736.2K
Likes
39.5K
Comments
166
Shares
14.4K
Promoted product
Buldak Spicy Dumpling
Try Buldak Dumpling Original 700g - Explore Buldak's iconic spicy flavor and find your go-to flavor at Buldak.com
Why it worked
The video leverages the high popularity of the Buldak brand and provides immediate utility by showing viewers exactly where to find the new product in a specific retail chain.
Summary
The video showcases three different flavors of Buldak Spicy Dumplings available for purchase at a Kaufland supermarket. It highlights the product variety to viewers interested in food finds.
Structure
- 1Showcasing Carbonara flavor dumplings
- 2Showcasing Kimchi flavor dumplings
- 3Showcasing Original flavor dumplings
- 4Displaying the full selection on the store shelf
Product placement
Buldak Spicy Dumpling (a) ACTS: the video demonstrates the product packaging and variety available in-store, serving as a product discovery/recommendation. Kaufland (b) APPEARS: the store logo is visible on the shelf tag, identifying the retailer where the product is found; removing it would not change the product-focused nature of the video.
Original caption
OMG 😍🔥 Buldak Spicy Dumplings jetzt bei Kaufland und direkt in 3 verschiedenen Sorten! 🥟🌶️ #buldak #dumplings #kaufland #foodfinds #buldakramen
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