Promoted product
Laneige, Rare Beauty, Hourglass
Why it worked
The video taps into a relatable 'treat yourself' consumer behavior, showcasing popular luxury beauty products in a quick, satisfying, and visually appealing format.
Summary
The creator demonstrates applying three different high-end lip products from Laneige, Rare Beauty, and Hourglass. The video highlights the act of using these specific luxury beauty items.
Structure
- 1Creator applies Laneige lip mask
- 2Creator applies Rare Beauty lip product
- 3Creator applies Hourglass lip product
Product placement
Laneige (a) acts: the user applies the product to their lips. Rare Beauty (a) acts: the user applies the product to their lips. Hourglass (a) acts: the user applies the product to their lips.
On-screen text
every girl after buying expensive makeup