Welcome back to my Amazon Prime Day edit where I give you all the deals and steals of what's going to be on sale for Amazon Prime Day, October 6th and 7th.

@kayymrose

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SoundTikTok sound · original sound - kayymrose

Promoted product

Summer Fridays Lip Butter Balm

Shop Summer Fridays skincare products. Our collection includes face masks, treatments and serums to leave your skin glowing, with vegan and clean ingredients.

3 videos3 creators

Why it worked

The creator uses a relatable 'day-in-the-life' style, positioning the product as an essential item she uses everywhere, which builds trust and makes the recommendation feel authentic rather than like a forced advertisement.

Summary

The creator reviews Summer Fridays lip balms, highlighting their scents and hydrating properties while promoting them as a deal for Amazon Prime Day. She demonstrates the products by applying them and comparing their fragrances to various coffee drinks.

Structure

1Introduction to Amazon Prime Day beauty deals
2Personal testimony on the necessity of lip balms
3Showcasing Summer Fridays lip balm shades
4

Original caption

Amazon Prime Day Edit: Beauty and lip balms🛒💄 @Summer Fridays is available at Amazon.com @Amazon ad #amazonprimeday #primeday #summerfridays #amazonfinds #amazonbeauty

More from @kayymrose

Product placement

Summer Fridays (a) ACTS: The creator demonstrates the lip balms, applies them, and describes their scent and texture. Removing these would change the video entirely as they are the subject of the review. Amazon (b) APPEARS: Mentioned as the marketplace for the sale and the location of the products. Removing this would not change the core product review, only the shopping context.

Call to action

If you guys are looking for good lip balms, get them while you can.

On-screen text

A prime day Amazon beauty: lip balms prime day: Oct 6-7 mic Poppy Coco Ice Coffee

Transcript

Welcome back to my Amazon Prime Day edit where I give you all the deals and steals of what's going to be on sale for Amazon Prime Day, October 6th and 7th. The category is beauty lip balms. I cannot go anywhere without having a lip balm. I have one in my car, I have one in my purse, wherever I travel I have one in my travel bag. I clearly have one as my mic. These are the Summer Fridays lip balms in Poppy, and we have Coco, and we have Ice Coffee. These are literally a dessert on my lips. They smell so good, they're super hydrating. I do have it on right now. My hot cocoa currently literally smells like hot chocolate. Ice coffee literally smells like an iced latte like I'm drinking espresso. You can never have enough lip balms and I love that Summer Fridays is going on sale during Prime Day because I feel like this never happens and having a good beauty brand on sale for Prime Day literally just makes shopping that much more fun. And I love that I don't have to wait a week to get it because it typically gets here in like a day. And I know you guys love Summer Fridays and I know you guys have a lot of lip balms, but you can never have too many. So if you guys are looking for good lip balms, get them while you can. Anywho, I will see you guys in the next video for our next category. Toodles.