Why it worked
The video leverages the popular ASMR and DIY squishy-making trends, using a satisfying, tactile process that keeps viewers engaged through the entire assembly.
Summary
The creator demonstrates how to make a custom squishy toy by filling a character skin with a crunchy base and sealing it with specialized craft glue. The video follows a step-by-step DIY process to assemble the toy.
Structure
- 1Introduction of DIY squishy components
- 2Inserting the crunchy base into the toy skin
- 3Applying craft glue to seal the toy
- 4Wrapping the toy in plastic for the final set
Product placement
Charming Cheese Low-Odor TPR Craft Glue: (a) ACTS — it is squeezed into the squishy toy to seal it. Removing it would change the video's DIY process. Triple-T squishy skin: (a) ACTS — it is the container being filled and sealed. Removing it would change the video's subject.