Like that orange across like that brown.

@__lustforlifee__

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SoundTikTok sound · original sound - __lustforlifee__

Promoted product

Aelfric Eden

Aelfric Eden is a Street wear brand rooted in creating a brand with mix of skateboards and visual subcultures. It also aims to bring Asian street fashion into the Western world. Founder hopes that the brand will become a symbol of global street culture in the future, and a link between skateboarding, graffiti,

6 videos6 creators

Why it worked

The creator uses a casual, enthusiastic tone to review a specific item, creating urgency by mentioning it previously sold out, which encourages immediate action from the viewer.

Summary

The creator reviews a specific chocolate brown hoodie from Aelfric Eden, highlighting its fit, material, and back design. He encourages viewers to purchase it using the linked shopping basket.

Structure

1Introduction of the Aelfric Eden hoodie
2Description of color and fit
3Highlighting the back screen print design
4

Original caption

#aelfriceden #aelfricedenstreetwear #fallfashioninspo #hoodieseason #falldealsforyou

More from @lustforlifee

Product placement

(a) Aelfric Eden: The creator showcases a specific hoodie from this brand, describes its fit, material, and design features, and directs viewers to the brand's shopping basket. Removing this would remove the entire subject of the video.

Call to action

I'm leave the Aelfric shopping basket right there.

On-screen text

XL Cropped Boxy Fit (Unisex)

Transcript

Like that orange across like that brown. Aelfric Eden just restocked one of their flyest hoodies for the fall. Like this chocolate brown with the orange accents and then this tan right here on that oversized hood, absolutely fire. It has an oversized cropped boxy fit which I absolutely love. It's super buttery soft, has a kangaroo pouch, and honestly the best part of this hoodie is the back screen print. Like that orange across like that brown and like the picture of the dog, absolutely fire. So if you want to pick this one up, this one sold out twice last year. It actually sold out really fast. I'm leave the Aelfric shopping basket right there.