Why it worked
The video provides a clear, concise, and aesthetic 'before and after' style update on a popular skincare topic, which appeals to viewers interested in routine optimization and skin health.
Summary
The creator demonstrates her updated skincare routine after one month of using tretinoin. She shows the steps of cleansing, applying tretinoin to dry skin, waiting, and then layering a peptide serum, toner, and barrier cream.
Structure
- 1Introduction to the updated routine
- 2Cleansing the face
- 3Applying tretinoin to dry skin
- 4Waiting period
- 5Layering serums and creams
Product placement
La Roche-Posay (a cleanser brand) appears as a bottle in the corner; removing it would not change the video. The video demonstrates a skincare routine using generic products and a prescription-strength medication (tretinoin), but no specific brand of tretinoin, peptide serum, toner, or barrier cream is identified or operated as a tool to be sold.
On-screen text
Tretinoin routine after 1 month
cleanser
tretinoin on dry skin
(wait 30 minutes)
peptide serum
milky toner
barrier cream