Okay KBD besties, Amazon Prime's Big Deals Day is officially here and this is your sign to stock up on The Face Shop's glowy favorites up to 50% off your wishlist.

@thefaceshop

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Promoted product

The Face Shop

Why it worked

The video leverages a high-intent shopping event (Amazon Prime Day) to create urgency, while using a familiar 'bestie' tone and clear product demonstrations to drive conversions.

Summary

The Face Shop showcases several of their skincare products available on Amazon during Prime Big Deal Days. The creator highlights specific deals on their collagen masks, cleansing wipes, and the new Rice Water Ready collection.

Structure

1Introduction to Amazon Prime Big Deal Days sale
2Showcase of At Home Aesthetics Collagen Mask
3Highlighting Rice Water Bright cleansing wipes
4Introduction to the Rice Water Ready collection
5Final call to action for shopping the deals

Product placement

Original caption

Here are the #TheFaceShop deals you can snag for up to 50% off during @amazon Prime Big Deal Days until 10/7! 🛒💗 Consider this your sign to restock your K-beauty skincare shelf 🌾✨

More from @thefaceshop

Call to action

Shop now!

On-screen text

THE FACE SHOP CLEAN BEAUTY UP TO 50% OFF PRIME BIG DEALS DAY THE FACE SHOP Rice Water Bright 50 wipes / 50 lingettes available at amazon VALID 10/6-10 The Face Shop Visit the Store 4.5 (548) The Face Shop Original Collagen Mask, Hydrogel Face Mask, Vegan, 4EA Overnight Face Mask, for Glass Skin, Instant Plumping & Rejuvenating, with Vegan Alternatives Collagen 200+ bought in past month At Home Aesthetics THE FACE SHOP Rice Water Bright 10K+ bought in past month THE FACE SHOP X GLAMZILLA Rice Water Bright Cleansing Wipes On-The-Go Bundle for Face, Moisturizing, Infused with Rice Extract, Cleansing Facial Wipes, 25 Count (Pack of 3) 200+ bought in past month THE FACE SHOP Rice Water Ready Glowy Glazing Serum, 1.18 fl. oz. Hydrating Glow Serum & Primer in One, Lightweight, Makeup Primer, for Glass Skin 200+ bought in past month THE FACE SHOP Rice Water Ready Glowy Essence Jelly Mist, 3.72 fl. oz. Hydrating Face Mist, Skin Prep for Makeup with Peptides, Boosts Radiance, for Glass Skin 200+ bought in past month THE FACE SHOP Rice Water Ready Glowy Lip Serum, 10 mL / 0.33 fl. oz. Hydrating Lip Balm smooths and plumps, Korean Skin Care, Skin Prep for Makeup with Peptides, Hydrating & Boosts Radiance 100+ bought in past month

Transcript

Okay KBD besties, Amazon Prime's Big Deals Day is officially here and this is your sign to stock up on The Face Shop's glowy favorites up to 50% off your wishlist. First up, At Home Aesthetics Original Collagen Mask set is 40% off just under $12. Think of it as a little at-home spa treatment where for two hours or overnight for skin that looks plumper, firmer, and seriously hydrated. Next, you've definitely seen this glow getter all over your for you page, Rice Water Bright cleansing facial wipes. Save 28% off on our travel size bundle for just $12.99 or grab a full size pack for $7.99 at 20% off. Whether you're taking off a full beat, removing SPF, or just calling it a day, one swipe helps lift away buildup without stripping the skin of essential moisture. And if skin prep is your thing, don't sleep on our new Rice Water Ready collection. Our Korean skin prep lineup is designed to leave your skin smooth, hydrated, and ready for makeup that lasts. Our glowy glazing serum, glowy essence jelly mist, and glowy lip serum are up to 26% off each.