The video uses a relatable, low-stakes budget challenge format that encourages viewers to watch the entire shopping process and look forward to the reveal in the next part.
Summary
The creator attempts to decorate her in-laws' front porch for fall on a $100 budget by shopping at Hobby Lobby. She selects various decor items like baskets, lanterns, and florals while documenting the process and budget.
Structure
1Introduction of the $100 porch challenge
2Reviewing existing decor items
3Shopping for vases and baskets
4Selecting lanterns and rugs
5Finalizing the budget and items
Original caption
shout out to @Hobby Lobby for having all these things, but can I make them look cute all together???? #fall #fallporch #frontporch
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Product placement
Hobby Lobby: (a) ACTS — the creator shops for and selects specific decor items (vases, baskets, lanterns, rugs, plants) from the store to create a porch display. Removing it would change the video as the entire premise is a budget shopping challenge at this specific retailer. The brand is also mentioned in the caption.
Call to action
go to part 2 for the decorating and reveal
On-screen text
can i do a cute fall porch for my in-laws for $100????
go to part 2 for the decorating and reveal!!! and yes, it's already posted 😂
Transcript
Okay, so I live with my in-laws and they're currently out of the country on like a two-week trip. And so we are going to decorate her front porch for fall. Let me show you what I'm thinking. Some kind of like potted fall floral. She doesn't want Halloween, she wants fall. We definitely need a fall mat, a fall wreath. She doesn't have anything, so we're going to go shopping and I obviously don't have an unlimited budget, but we're going to see what we can do to make this front porch look very festive and cute for when they get home. Okay, so I did go digging and she has these like wood pumpkin stumps that I think her and her sister made. So I definitely feel like I want to incorporate these somehow, because they're cute and sweet and she has them. We'll figure out how to add those into it. So I'm thinking about doing a big vase on each side of the door, but these are 50 bucks each. There's these, these are only 20 bucks, but they're tall and skinny. I don't know if I can make that look good or not. I kind of am thinking do like some a variety of like baskets instead of the vases because these are cheaper. Variety of textures and baskets. I'm looking. We'll see if I can make these like into floral arrangements though. We'll see. Doing a lantern out. That would be really sick too, actually. Like with the baskets. Keep the baskets by that. I think like getting like a stool to put this one up on or something. Do we like that with that? Would we like the pumpkin one better? I think a pumpkin one would be cute. I don't like that. I don't like that either. This one is cute. Then do like a lantern and maybe get like another tall something and put florals in it. I don't like that one. We're going to have to put something under it. I feel like I like this one better. I think this is getting there. It's getting there. This is a very rough draft, but this is looking like lantern, lantern. We're going to put this up on a stool. Put like a floral arrangement in here. Something. Yeah, I feel like I like the orange. I'm on toddler duty. She was screaming for like half an hour while we were in here and I think she's possibly asleep. I'm not sure. So, she Look at my back. She's conked. This is hurting. This is where we're at. The goal is to spend less than 100 bucks. So, I feel like 92. Your guess is 92 bucks? Those are my keys over there. I'm going to fit. Just yeah, lay it on there. That's great. Okay.
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