POV: you're doing your Woolies shop and find OxyShred Gummies 👀⚡️

@james_nui

11.4K followers · usually 489 views a post

Views

446.3K

Likes

635

Comments

4

Shares

66

SoundTikTok sound · Saxophones getting louder - Sped Up

Promoted product

OxyShred Gummies

OxyShred Gummies are a delicious and convenient way to help you stay on track with your fitness goals. They contain scientifically backed ingredients designed to support your body while you work towards your ideal physique. Each gummy features L-Carnitine, an amino acid that assists in the breakdown of fat cells and th

4 videos3 creators

Why it worked

The video uses a relatable 'POV' shopping format to introduce a product discovery, making the advertisement feel like a casual recommendation rather than a forced pitch.

Summary

The creator showcases finding OxyShred Creatine and Energy gummies at a Woolworths grocery store. He highlights the key benefits of both products before deciding to purchase the Energy gummies for his pre-gym routine.

Structure

1Creator discovers OxyShred gummies at the store
2Highlights features of Creatine Gummies
3Highlights features of Energy Gummies

Original caption

POV: you’re doing your Woolies shop and find OxyShred Gummies 👀⚡️ Energy Gummies for an easy energy option, Creatine Gummies to keep creatine tasty, and 40 gummies in each pack. Juicy Pineapple Energy Gummies were my pick… 🍍 @OxyShred Energy @EHPlabs_official #woolworths#woolworthsmies #creatinegummies

More from @james_nui

Product placement

(a) OxyShred Creatine Gummies: ACTS; the creator shows the packaging, highlights the benefits (lab-verified creatine, zero sugar), and demonstrates buying them at the store. (a) OxyShred Energy Gummies: ACTS; the creator shows the packaging, highlights the benefits (natural caffeine, L-Carnitine), and demonstrates buying them at the store. (b) Woolworths: APPEARS; the store where the shopping happens, removing it would not change the product demonstration. (b) EHPlabs: APPEARS; the brand logo on the packaging, removing it would change the product identity.

On-screen text

POV: you're doing your Woolies shop and find OxyShred Gummies 👀⚡️ CREATINE GUMMIES 😈 40 gummies in each pack... ENERGY GUMMIES ⚡️ Natural caffeine + L-Carnitine Obviously had to grab these Pre-gym routine = sorted ✅

Transcript

POV: you're doing your Woolies shop and find OxyShred Gummies. Creatine Gummies, 40 gummies in each pack. Energy Gummies, natural caffeine plus L-Carnitine. Obviously had to grab these. Pre-gym routine sorted.